Geoff Melton

Lead, Digital Strategy

Geoff is an Investor and Lead, Digital Strategy for Innospark Ventures.

Prior to joining the Innospark team, Geoff was Director of Technology at John Hancock Investment Management focused on digital innovation and enhancements for the organization.  He led cross-functional agile development squads to incubate new concepts, build and support digital products and platforms for their customers.

Previously, he was at Sapient Nitro and Global Markets where he was the relationship delivery lead of digital strategy and implementation for clients such as Dunkin Brands, LensCrafters, Schneider Electric, Fannie Mae, Voya, The Hartford & EMC Corporation.  Prior to Sapient he spent a decade at Digitas consulting for some of the most recognizable global brands such as Disney, AT&T, Fidelity Investments, General Motors, AARP, SAP, Bayer Healthcare, Stop & Shop and Blue Cross Blue Shield.  He also founded a web design startup helping small/mid-sized businesses establish their initial digital presence.  Geoff started his career working in New York City at Time Life with Dr. C Everett Koop creating the TimeLife Medical website.

Geoff graduated from the University of New Hampshire with an BA in Communications where he competed on the Varsity Crew team winning both a New England and National Championship title in Men’s Lightweight 8+.  In his spare time, he enjoys being active outdoors, joining his spouse as superfans of their two kids at their various athletic endeavors and eco-consciously traveling to experience nature, delicious food and local culture.


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